Pure London Best of British Independent Retail Awards 2015

Posted in Event, News on February 10th, 2015 by admin – Be the first to comment

Pure London has announced the winners of its inaugural Best of British Independent Retail Awards; an awards ceremony presented with Fashion Association of Britain to recognise and celebrate the contributions of the finest UK independent retailers to the fashion and footwear retail industry.

Pure London is proud to reveal the companies who have won the Pure London Best of British Independent Retail Awards 2015.

Winners were revealed in a special awards presentation hosted by the show’s award-winning Portfolio Director, Julie Driscoll accompanied by Melissa Wheeler, representing the Fashion Association of Great Britain at the Pure London Womenswear catwalk.

Melissa Wheeler, Retail Columnist at FAB, commented; “The Best of British Independent Retailer Awards process has been very revealing to us at FAB as a barometer of the current mood within the independent sector. There is certainly a great sense of excitement and gratitude from independent retailers about this event and a healthy demand for this niche group to be supported and applauded within the industry.”

Julie Driscoll, Portfolio Director for Pure London at i2i Events Group, added; “Nearly 80% of our audience at Pure London are independent retailers and boutiques, so we are thrilled to have launched these awards to celebrate their successes as a major driving force behind the fashion and footwear retail industry. Congratulations tour winners and everyone who made the shortlist.”

We are happy to announce that Young Ideas won the Pure London Best of British Independent for the Midlands!

Pure London Midlands

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Christmas Market at The Greenman, Ashbourne

Posted in Event on December 2nd, 2014 by admin – Be the first to comment
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Christmas Market & Santa at the Greenman

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Tribute to the late Dowager Duchess of Devonshire

Posted in News on October 3rd, 2014 by Frances Jesson – Comments Off

A truly remarkable woman

Captured at Chatsworth with her granddaughter Stella Tennant by photographer Mario Testino.Vogue, 2014

Last week brought us the sad news of ‘Debo’ Deborah Cavendish – the Dowager Duchess of Devonshire – passing away at the age of 94.

A privileged woman from a high society home, she was the youngest of the notorious Mitford sisters, who were never far from the public eye.  Entertaining the company of Adolf Hitler, eloping with cousins, and wedding fascist leaders, were just a few of the things that made the sisters legendary; they were faced with public outrage throughout their younger years.

The Duchess at a memorial service for couturier Hardy Amies in London.  Deborah Mitford at Lord Redesdale's House. Photo by Getty: 1940

Perhaps the quietest sister of the six, Deborah married Andrew Cavendish in 1941. In 1959 the couple inherited Chatsworth House in Derbyshire.

Swathed in debt, the 175-roomed manor and additional 105 acres of land would be a momentous challenge for anyone to manage.  Driven by a passion for the rural lifestyle and the understanding that such a beautiful building shouldn’t simply go to waste, Deborah dedicated her life to returning Chatsworth to its former glory, and opened its rooms and the grounds to the public. Her hard work and dedication made her known as the ‘housewife Duchesse’.

With the success of Chatsworth and its farm shop, her life achievements will be remembered, and she will continue to entertain us all with her series of books about the property, and the memoirs of her remarkable life.

The Duchess in the Chatsworth Grounds. Photo by Hugh Stewart:2003 The Duke and Duchess of Devonshire, with a lanner falcon, at their Derbyshire home, Chatsworth. Photo by PA:1975

A woman who is remembered by many as ‘witty’, ‘enchanting’ and ‘honest’, was also a great friend to Prince Charles, who said:  “My wife and I were deeply saddened to learn of the death of the Dowager Duchess of Devonshire, whom both of us adored and admired greatly.  The joy, pleasure and amusement she gave to so many, particularly through her books, as well as the contribution she made to Derbyshire throughout her time at Chatsworth, will not easily be forgotten and we shall miss her so very much.”

Watching the Royal Highland Games from the Royal Tent with Prince Charles and the Duchess of Cornwall. Photo by PA:2002

Not only a lifestyle icon, she was also greatly admired for her fashion sense; she forged a lifelong friendship with Hubert de Givency, and often invited powerhouses of fashion such as Oscar de la Renta and Valentino as guests to Chatsworth.  Model Stella Tennant is her granddaughter, and Mario Testino pictured them together at Chatsworth for a photoshoot featured in Vogue.

Vogue Photoshoot, 2003.Shot by Hugh Stewart for Vogue.

As Derbyshire women ourselves, we have been inspired by how she made fashion and rural life look effortless together – reminding us that we can walk the dogs, run a business, or even feed the chickens whilst still looking our very best in what we wear.

If you want to create your perfect wardrobe for the rural Derbyshire lifestyle, or want to revamp your city chic look, and expect the highest level of personal service, you can shop with us in store or 24/7 online.

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Winner – Drapers Premium Fashion Independent of the Year 2014

Posted in News on September 18th, 2014 by admin – Be the first to comment
Drapers Premium Fashion Independent of the Year 2014 Young Ideas

Winners of the Drapers Premium Fashion Independent of the Year 2014

Young Ideas are celebrating this week after receiving the prestigious ‘Premium Fashion Independent of the Year’ award at the esteemed Drapers Independents Awards Ceremony.  This accolade recognises and celebrates innovation and talent within the independent fashion retail sector and highlights the ‘best of the best within the fashion retail community’ selected by industry experts.

The delighted Young Ideas team collected their award at a glittering grand final event at The Brewery in London on Wednesday 17 September having been shortlisted in three dynamic categories to also include ‘Best Independent Multichannel Operator’ and ‘Best Store Design’.

After undertaking a rigorous judging process, which included a visit to the flagship store in Ashbourne by the Drapers judges’ team and completion of an extensive entry portfolio submission Young Ideas triumphed over tough competition. The contenders included 70 shortlisted independent retailers, brands and agencies all coveting the awards.

“We are thrilled to accept this award”, Anne Wright (owner) commented “winning an award for the second year running from Drapers was totally unexpected and it is such an honour to receive. The team are particularly proud to receive recognition in this way and it is a real credit to their hard work over the last 12 months.”

At last year’s awards Young Ideas won both ‘Womenswear Independent of the Year’ and ‘Independent Retailer of the Year’ and the team firmly believe this brought benefits. Anne advised, ‘’The win raised our profile in the national and international fashion industry strengthening our reputation and raising our profile. The awards are renowned for celebrating excellence across the independent sector and it is good to see that Young Ideas is hitting the mark. We are very thankful to Drapers for recognising our business and this really endorses what we have achieved to date but also reinforces our future vision for the business.’’

In terms of the future, Young Ideas have exciting plans lined up for this season and will shortly be announcing the launch of a new luxurious personal shopping and at home wardrobe service, Fashion Concierge.  The team are putting finishing touches to this new concept and of course are aiming high in the hope that this too can achieve awards next year!

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Drapers Independent Awards 2014

Posted in Event on September 16th, 2014 by admin – Be the first to comment
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Drapers Awards

Tomorrow we will be heading off to the Drapers Awards – we are up for three categories Drapers Best Independent Multichannel Operator, Drapers Best Store Design & Drapers Premium Fashion Independent of the Year – we are so excited and a flurry of outfits have been chosen!!!! We are looking forward to a great day! #drapersindies Both the Ashbourne store & Derby store will still be open!

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Winter Coat – Style Event – Young Ideas Derby Store

Posted in Event on September 10th, 2014 by admin – Be the first to comment
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Select your winter coat at our Derby store event on September 10

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The Launch of Pop-Up Cafe Union Street Food!

Posted in Event, News on June 18th, 2014 by admin – Be the first to comment
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Delicious food & great coffee

The launch of the pop-up cafe was a great success on Saturday. Delicious food & great coffee, do call in and see us through the summer!

union 5 union 6 union 1

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Union Street Pop Up Cafe next to Young Ideas

Posted in Uncategorized on June 11th, 2014 by admin – Be the first to comment
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Enjoy a Spanish / Italian lunch at Union Steet in the court yard of Young Ideas

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Retail Business of the Year Finalists! Derby Telegraph Business Awards

Posted in News on May 21st, 2014 by admin – Be the first to comment


We are delighted to announce that Young Ideas been shortlisted in the ‘Retail Business of the Year’ category at the 2014 Derby Telegraph Business Awards.

Celebrating the very best of the Derbyshire’s businesses, the Derby Telegraph Business Awards have been launched to promote and recognise thriving companies across a range of sectors.

After a demanding entry process, Young Ideas is one of three companies shortlisted in the ‘Retail Business of the Year’ category.  Judged by an esteemed panel from sponsors Quantum Estates Management, the award aims to reward a retail business that has achieved measurable results while continuing to build upon a reputation for retail excellence. The contribution the winning business has made to the economic stability of the county has also been considered with the eventual winner representing one of Derbyshire’s finest retail businesses.

After celebrating at the Finalists and Sponsors Champagne and Canapés evening at the Cathedral Quarter Hotel, the Young Ideas team will now head to The Roundhouse where the winners will be announced by hosts Anne Davies, presenter of BBC East Midlands, and popular media personality, Paul Ross, during a glittering black tie awards ceremony on Wednesday 18 June 2014.

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Sales Consultant /Personal Shopper – Luxury Fashion Retail

Posted in News on May 8th, 2014 by admin – Be the first to comment

We are looking for a Sales Consultant /Personal Shopper – Luxury Fashion Retail – provisionally for Maternity Cover with a view to a possible full/part time position at the end of this period. Please email marketing@youngideasfashion.com for a full job description. No phone calls, no agencies.

Email: admin@youngideasfashion.com

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