Boutique Moschino – Brand Focus

Posted in Brand Focus on May 22nd, 2015 by admin – Be the first to comment
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Boutique Moschino at Young Ideas

The contrasting play between macro and micro is the graphic element featured in the Boutique Moschino fall/winter collection.

The main motifs of the season include images of maxi jewelry on all-over prints and different fabrics, including nylon for the padded jackets on black or fuchsia backgrounds, and precious details that also become three-dimensional decorations, such as large jeweled buttons or necklaces applied like straps and on dress collars.

The maxi zebra print is also offered on lacquered surfaces and fur, where brand new details are featured, such as metallic loop-rings and graphics on multicolor pockets, closed with Boutique buttons and arranged in a chaotic fashion to heighten the mood for the upcoming winter.

Coats with trim and the maxi biker jacket with metal zipper alternate with multicolor patchwork furry pieces and models in neoprene-effect technical fabric, with jeweled embroidery.

From sexy sheath dresses to street sweatshirts, from leather pieces to knitwear in different combos and yarns, these pieces explode with all the season’s customized touches. This reflects a graphic and visual richness dominated by maxi pavé jewelery, pearl and stone embroidery, patterned scarves, trompe l’oeil designs, word play and the written words, Chic Boutique.

Finally, perfectly coordinated with the mood of the season, accessories include footwear and bags of different shapes and sizes in soft leather, decorated with prints or 3D applications, pockets, statement words, zebra patterns and gold loops or shiny trim on black backgrounds. Alternating with biker boots with tassels and gold macro zippers are slip-on sneakers with furry fabric and models covered with glitter.

Young Ideas are proud to stock Boutique Moschino, new for AW15.

 

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Belstaff | Brand Focus

Posted in Brand Focus on May 19th, 2015 by admin – Be the first to comment
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Belstaff Men’s & Women’s Jackets & Clothing at Young Ideas

Belstaff is a global luxury lifestyle brand steeped in its unique British heritage and the spirit of adventure. In Belstaff, the fearless explorer and fashion enthusiast alike can discover an easy yet refined luxury for a modern lifestyle influenced by Belstaff’s rich history and storied archives.

Founded in 1924, in Stoke-on-Trent, Staffordshire England, with the innovation of the first water resistant wax cotton, Belstaff quickly became embraced by a group relishing the freedom and daring that the fabrics allowed. Over the years, the great and the good have worn the brand from historical titans T.E. Lawrence, Amelia Earhart and Che Guevara to more modern names like David Beckham, Jemma Kidd, Sarah Jessica Parker and British trial racer Sammy Miller. Belstaff’s classic belted 4-pocket jacket became an instantly recognizable stable for the racing set throughout the 20th Century.

Under the management of JAB Holdings, Belstaff is now positioned as a British heritage brand centered around an identity of luxury sportswear and with expanded product categories including women’s and men’s ready to wear, outerwear, handbags, shoes and accessories.

Young Ideas are proud to be a stockist of heritage brand Belstaff for men & women’s outerwear & clothing.

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Sebago Footwear at Young Ideas

Posted in Brand Focus on May 18th, 2015 by admin – Be the first to comment
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Sebago footwear for women & men at Young Ideas

Over six decades ago, a lifetime of experience was invested in a vision…to manufacture shoes that deserved to be called genuine, to build a company that had the heart and soul of New England’s hard won heritage. It is the ethics and character of the pioneering New Englander that gives Sebago® their spirit, their genetic makeup…

The original, handsewn Docksides® and Classic beefroll penny loafer haven’t changed since they first crafted them decades ago. Uncompromising quality, performance and timeless style with modern influences- grounded in their heritage of New England Craftsmanship.

Since their very first time out of the shoebox and onto a boat, Docksides have been beloved by sailors everywhere. Appreciated for their handsewn genuine moc construction that wraps the foot in a single piece of form-fitting leather, delivering seamless comfort and hardwearing durability. As well as for their slip-resistant, non-marking rubber soles that offer sure-footed security, the functional rawhide laces, and their non-corrosive brass eyelets that help them look as good as they wear.

Young Ideas is proud to be a stockist of Sebago women’s and men’s footwear.

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J Brand – Women’s Jeans

Posted in Brand Focus on May 18th, 2015 by admin – Be the first to comment
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J Brand Jeans at Young Ideas

With the introduction of the dark-washed skinny jean, J Brand was the first company to drive the skinny jean trend with global distribution. J Brand also introduced stand out trends like the Love Story flare and the Houlihan cargo pant. In fall 2008, a men’s line was introduced embodying modern classics with a masculine sensibility.

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J Brand jeans stocked at Young Ideas

In spring 2012, J Brand introduced a ready-to-wear collection designed to pair back to denim with luxurious contrasting fabrics while continuing the simplistic attention to detail and sensibility of the brand. Remaining authentic and true to the customer while delivering inventive designs, J Brand continues to be an industry leader in the fashion world. The breadth of the brand also includes past collaborations with such designers as: Proenza Schouler, Christopher Kane and Simone Rocha.

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J Brand Women’s Jeans at Young Ideas

J Brand is a California-based company, featured in specialty stores and luxury retailers in more than 25 countries worldwide.

Young Ideas is proud to stock J Brand jeans for women.

 

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7 For All Mankind – Brand Focus

Posted in Brand Focus on May 18th, 2015 by admin – Be the first to comment
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7 For All Mankind Jeans for Men & Women at Young Ideas

In Autumn 2000, the landscape of premium denim was changed forever. Born in Los Angeles, California, 7 For All Mankind was the first company to bring premium denim to scale, putting L.A. on the map as the fashion authority of the west coast staple.

7 For All Mankind quickly earned an immediate following for its innovative use of fabrics, fit and finishes in denim. Twelve years later, the company still shows exponential growth, with extensions into sportswear, men, children, footwear, and accessories.

Often nicknamed as “Sevens,” the brand has become not only a household name, but a favorite among Hollywood elite, fashion editors and stylists. Our jeans have graced the bodies of notable female celebrities that include Emma Stone, Kim Kardashian, Jennifer Lawrence, Kristen Stewart, Jessica Alba, and Kate Bosworth. Male celebrity fans include Ashton Kutcher, Ryan Reynolds and Penn Badgley.

The company continues to be a force in the industry it brought to life, with innovative collaborations and partnerships. In 2012, 7 For All Mankind pushed the envelope of denim advertising even further, with a digital spring campaign imagined and directed by actor James Franco.

Today, 7 For All Mankind is an international brand with over 100 retail locations in North America, Europe, Asia and the Middle East.

As 7 For All Mankind enters into its second decade of business, it remains the leader in premium denim, and continues to push industry standards to a new level by being a hybrid brand of fashion and innovation.

Young Ideas is proud to be a stockist of 7 For All Mankind Jeans for women & men.

 

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Boss Hugo Boss – Womenswear Spring Summer 2015

Posted in Brand Focus on May 18th, 2015 by admin – Be the first to comment
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Boss Hugo Boss Women’s Clothing at Young Ideas

 

Jason Wu’s BOSS Woman for Spring/Summer 2015

The new Boss Womenswear collection reveals it. Only the second season for the brand’s recently appointed Artistic Director, the celebrated designer mixed precise tailoring with soft, unstructured fabrications while experimenting with unconventional pairings–like a tailored suit with relaxed, drawstring pants–and seamlessly combined the informal and formal, rendering the lines between day and night obsolete. In short, Jason Wu created fresh, new looks that marched down the runway at New York Fashion Week as eager guests, including actresses Kate Bosworth, Shu Qi and Zoe Saldana, looked on.

“My tenure at BOSS is about changing people’s perceptions and expanding the horizon of what the brand can be,” Jason Wu said to press backstage following the Spring/Summer 2015 show.

For the new season, confidence and clarity in vision were key for Jason Wu, who was able to combine the traditions of the label BOSS while celebrating newness. This was achieved by using subtle details and finishes, nouveau constructions and prints, and the collection’s overall styling.

Playful femininity also softened business and workwear as Jason Wu incorporated new embroideries, techniques and extended the brand’s knitwear offerings for Spring/Summer 2015. Divided into three main standout categories, the collection introduces progressive, mix-and-match staples for the modern, mannered woman with global sensibilities.

First, Jason Wu confidently approached men’s tailoring (think: crisp white shirtdresses) in a fun, soft, unexpected way, breaking up classic tailoring with looser notes (like crepe acetate pleating) and mixing sharp pencil skirts with billowy knits or lightweight leathers.

Boss Women’s clothing is stocked at Young Ideas in store and online – for enquiries call 01335 342095

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360SWEATER & SKULL CASHMERE – BRAND FOCUS

Posted in Brand Focus on May 13th, 2015 by admin – Be the first to comment
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360Sweater & Skull Cashmere at Young Ideas

360SWEATER is the story of Leslie and Bruce Gifford. Both were born into fashion and share a passion for the industry that surrounds it. The husband-wife team launched the contemporary knitwear brand in 2009 after selling their successful SWEATER.COM business in 2006. Leslie’s New York upbringing and West Coast lifestyle inspires her love and passion for creating casual yet dramatic luxury knitwear. Bruce is the perfect counterpart to her exquisite taste, bringing a lifetime of knowledge about global sourcing and fashion marketing to create an exciting brand that is unique in the marketplace. In a short time, the bi-coastal couple has built the hottest international brand in women’s better contemporary knitwear by blending effortless beach chic with sexy sophistication. In addition to 360SWEATER, July 2013 saw the launch of their latest, edgier collection, Skull Cashmere. It is largely driven by the creative vision of their New York based son, Andrew. Like the circle made up of 360 degrees, everything comes back around to family and the creative energy that binds them together.

Young Ideas is proud to stock luxury brand 360SWEATER & SKULL CASHMERE

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Sand Men’s Spring Summer 2015 Collection Trends

Posted in Brand Focus on May 13th, 2015 by admin – Be the first to comment
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Sand Spring Summer 2015 at Young Ideas

SPRING/SUMMER 2015  – COLLECTION TRENDS

The mixing of formal and casual goes on. Blue is the perfect crossover colour and wool blended with linen, cotton and silk. Innovative combinations of patterns, textures, print and colors.

THE KEY PIECES

• The bomber jacket
• Double breasted short blazers Vest with fantasia print
• Dinner jacket in animal print
• The stretch pique polo-shirt
• Shirts with digital print
• Sharp summer coat with retro details
• Comfortable super stretch jeans
• The overprinted sweater
• The animal printed belt and moccasin in animal print
• The t-shirt in slubby yarn with deep O-neck
• The revised icon
• Club blazer now boyish cropped and fitted

THE COLOURS

Blue remains a strong seasonal color from deep cobalt/indigo/inky blue to soft cornflower and pastel blue
• Red from soft terracotta and brick shade to soft pink
• Warm sun baked earthy mid tones to pale sand and grayed tints
• Fresh clean white and rich pearl white
• Accent colors as burned chili red, grass green and ocean
blue blend pops up into the collection

THE FABRICS

• Classic materials re-issued with new
finishing and treatments
• Jersey and jersey look-alike is now a fixed
part of men’s tailoring
• Checks continue to be a pattern that matters- especially in soft constructed blazers
• Hand feels go either in crispy touch
or soft light vintage feeling.
• Jacquards and dobby’s are in focus with graphic effects including mini jacquard, macro dot and diamond patterns

Young Ideas has the pleasure of stocking Sand Men’s & Women’s Clothing.

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Lexington Clothing & Homeware at Young Ideas

Posted in Brand Focus on May 12th, 2015 by admin – Be the first to comment
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Lexington Homeware at Go Wilde (Young Ideas)

Lexington

There is a small place named Lexington located just outside Boston, Massachusetts. When you visit this small town of great beauty, you can hardly imagine the historical fact, that this was the place for the start of the American Revolutionary War. Here you will find the typical New England houses in cedar wood and white painting. Lexington is a place of historical significance and traditions.

The Lexington brand.

The assortment of Lexington is influenced by this typical New England style. Lexington follows the tradition from the American east coast and the collections are true to the American tradition of superior craftsmanship. All their collections build on the tradition and inspiration from this part of the world. However, we believe that there are people all around the world, in all countries that enjoy this style of life. Lexington is a lifestyle brand.

Lexington collection and image

With the Lexington range you can always combine colors and styles, whether you live in the city or in the countryside. There are a lot of possibilities to combine the different products, qualities and designs.

lexington clothing UK

Lexington Clothing for Women & Men

The Lexington brand provides the consumer with a complete design concept for home textiles. The collection consists of duvets, pillowcases, sheets, bedspreads, blankets and throws as well as terry towels, bathrobes, pyjamas, table linen, kitchen towels, aprons, details and different accessories. From December 2007 they also included apparel for both him and her in their product range. Every item is produced to the highest standard using only the best materials, design, workmanship and packaging.

Young Ideas has welcomed Lexington into our new store Go Wilde – the perfect complement to our lifestyle store offering.

 

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Begg & Co Designer Scarves at Young Ideas

Posted in Brand Focus on May 12th, 2015 by admin – Be the first to comment
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Begg & Co Scarves at Young Ideas

Begg & Co’s highly skilled craftsmen strive for perfection, and one of the luxuries of a small-scale company is that its employees can pay fastidious attention to every single scarf that is produced. These master craftsmen are trained to an exacting standard and take immeasurable pride in their work, not resting until they consider each piece to be faultless.

Inside the factory, traditional, time-tested production techniques are applied, such as pummelling the cloth in a century-old wooden milling machine to release short fibres for a soft handle, or using specially grown hand-harvested Italian teasel plant heads, brushed on with a sprinkling of Scottish water, to create that characteristic ripple effect. For other purposes, cutting-edge equipment comes into play, and Begg & Co is continually investing in new state-of-the-art systems such as its computerised jacquard weaving machines.

When it comes to selecting materials, Begg & Co uses the finest raw fibres available and carries out regular tests to ensure the purity of the yarn. Once spun into yarn, the fibres are then woven, washed, brushed, hand-cut and meticulously finished, before being given a final inch-by-inch inspection by two craftsmen.

From storing yarn at a precisely controlled humidity to pressing finished products in paper to give them that signature glossy sheen, every little detail is thought of in the Begg & Co factory, and every task, however small, is given the care and attention it deserves. Manufacturing excellence requires dedication, devotion and years of practice.

Young Ideas are proud to be a stockist of Begg & Co scarves for women & men.

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