Young Ideas Fashion

Select the jewel for you!

We are loving the amazing jewel colours coming through for the Autumn/Winter Season 2011-2012. What makes it more fantastic is that there is a jewel colour to suit all skin palettes whether you are a pale & interesting blond, a sultry brunette or a dazzling red head, there is sure to be a colour that will work for you.

For those of you that cling to black as if your lives depended on it…we will be gentle…by gradually introducing you to accents of colour. We don’t want you passing out on us! For the more daring and with a strong cup of tea, we will encourage you to grab colour by both hands and guide you through the process!

One of the key brands for jewel colours this season is Paul Smith. Inspired by Henry Moore we are seeing a delightful range including a stunning shift dress, an on trend pencil skirt and a strong purple sweater which is a key colour throughout the range from Paul Smith. And the bonus point would be that all pieces could be worn with black…the security blanket!

Still not convinced? Then why not give our personal shoppers a call and let them take away your fears, we want you to be confident, dazzle and NOT compete with Ronald McDonald!

Call Debra on 01335 342095 in Ashbourne or Maria on 01332 291478 in Derby to arrange your instore appointment. We will get the kettle on!

Burberry London Trench Coat...has it made your 'wish list'?

It is fair to say that the team at Young Ideas have been very interested in what we have seen arriving in store for the coming season. Personally I absolutely adore autumn winter clothing having spent many years in hotter climates, but it seems I am not alone.

Both Ashbourne & Derby teams both agreed that an investment winter coat would be first on our list. BUT…the length of the coat appeared to be up for discussion, do we go for a longer Burberry Trench Coat or a shorter classic one. We are all quite keen on the Burberry Funnel neck coat, whilst still remaining a trench coat, it is we find slightly sleeker and perhaps warmer? How can we forget last year’s snow debacle! Length still undecided we move on.

Although we are staunch supporters of Burberry London Coats… I for one am pondering the absolutely delicious Weekend By MaxMara Parker style Coat. Would it be more functional? Very much on trend and practical as well…it’s a tough decision. We are also attracted to the MaxMara Tailored Coat which has a military feel to it, but we had better make our minds up on that one as there has been a lot of interest. If you were thinking of something a little bit different, then we all agreed that the MaxMara Reversible Cape is a contender, one staff member has already purchased! (How dare she?!)

Just as I think we are reaching a decision, along comes the Armani Collezioni Cardigan Coat…wow. This is a luxurious coat that the term ‘wish list’ has been invented for.

The question remains…which coat will feature on your ‘Wish List’? The decision is yours…enjoy.

Young Ideas stocks Kate's JBrand Jeans

Kate Middleton continues her successful tour in Canada with her new husband Prince William. On her visit to Alberta, Canada to see this forest fire devastated area we see Kate wearing mid rise JBrand Jeans in ink. Young Ideas have these JBrand Jeans available in store and online, shop for JBrand Jeans today to get Kate’s look.!

Melanie C was featured in YOU magazine wearing a Maria Grachvogel print dress…we have the collection in store at Young Ideas now!

VOGUE.COM’s Fashion’s Night In is the perfect reason to sit back, kick off your heels and spoil yourself as we bring you the best that online fashion shopping has to offer.

Young Ideas are taking part in Vogue.com’s Fashion Night In – Receive a £5 voucher for every £50 you spend all day on November 1!

There is also free shipping on all UK orders and £1 from each order placed will be donated to KidsCo. Plus, subscribe to the newsletter or follow @YIBoutique on Twitter on the day and you will be entered into a prize draw to win a £50 shopping voucher.

Don’t miss out!

For more details visit Vogue.com’s Fashion Night In section